Today millions of websites are using AdSense to monetize there website. There are many small publishers and few big publishers. Why I am saying small publisher? There are few publishers who are earning thousands of dollars per month with AdSense. There minimum AdSense earning are 10,000+ per month and they get many extra benefit from AdSense.
There are mainly two types of AdSense publisher account normal publisher and premium publisher. Normal publisher do not get special privilege like premium publisher. Normal publishers get preset ad style while premium publisher get advantage of customizing ads size and view style other than this premium publisher get some more advantages.
Premium Ad Example:
First to be a premium AdSense publisher there are some criteria. When your site maintains those criteria you can apply for premium publisher account but mostly Google sends invitation to join premium publisher account who reaches premium publisher requirement criteria.
Eligibility for Premium Publisher
If a site is getting 5 million search query or 20 million page views per month then they can apply for premium publisher.
Premium publishers get some premium benefits which also help them to increase their earnings. Some of the benefits are:
Premium publisher get dedicated account manager who help them to solve their queries or problems by phone. They don’t have to wait long to get answers.
Premium Ad Example:
They can negotiate revenue share with Google.
They can place their ads on Adult and gambling site.
They can place more than 3 ad units on a page and much more.
There is no such thing like “Ads by Google” on their ads.
There are premium AdSense publishers like About.com, Downloads.com, and Ask.com etc.
There are some big publishers who get many extra benefits than normal publishers like they can change font style and can customize ads size but they say that they are not a premium publisher. Those publishers get some extra benefits but their ads are with “Ads by Google” on it while some premium publishers don’t have such thing on their ads.
If you are a normal publisher but you are running a web company for your site and have 20 or more employs you can change your account from Individual to Business account. There is no difference in individual and business account. Business account payments are send on Company name, while individuals payments are send on the name of account holder.