In my last post, I suggested Affiliate Marketing as the best alternative to AdSense. In this post, I am focusing on how to choose the right product for affiliate marketing. Choosing the right product to promote will help you become a successful affiliate marketer.
Many bloggers don’t like to promote affiliate products from their blogs because they don’t find it profitable. Many bloggers say they cannot sell a single product from their blog and find affiliate marketing is not for them.
If you also think this way, then have you thought of why you cannot sell products? Most of the time, bloggers fail because of choosing the wrong product to promote. Now you may be thinking about what the wrong product is, you are trying to sell the most popular product in the market, so how it can be the wrong product.
It’s not about selling a popular product; it’s about choosing the popular products from your blog niche. For example, if your blog niche is about health and you are promoting software on your blog, why will people buy that product even if you are promoting popular software. Your visitors are not interested in the software; they are interested in health, so you should promote products related to health.
There is one more thing when you promote a product that is again choosing the right product. You are running a health blog, and you are promoting an affiliate product related to health, but it still may not convert.
Yes, your blog is related to health, and you are promoting products related to health, but what exactly you are writing about and what exactly you are selling. For example, if you have written a great article about Acne and on that page, you are promoting Dental products, then how your visitor for that page will find this product interesting. If you have written on “Acne,” you should promote products related to “Acne,” then you will find good conversions for that product.
Promote Products Related to your Website Niche
How to Find Products Related to your Blog Niche?
There are plenty of affiliate programs online, and finding the right product can be difficult. First, you should try to promote products listed on affiliate networks; this will help you find products related to your website niche in one place, and you can check how that products are performing.
Here I will give an example of how to find the right product related to your blog niche on ClickBank.com. As you may know, clickbank.com is a popular marketplace to buy, sell and promote thousands of products, and it can be the best place to start promoting affiliate products.
To find products on clickbank.com, go to Clickbank marketplace. Here you will find the categories menu in the left click on the category related to your blog niche; here, I am choosing Health & Fitness category as above I have given examples related to health.
You will find the product list sorted by popularity. High gravity score means that the product is popular in that category. Now it doesn’t mean that the product with high gravity can be profitable to promote; you have still not found a product related to your niche.
You will see the Find product box; now, enter your blog niche keyword, say “Acne,” and choose the current category option and click find.
You will find various related products related to your keyword with Gravity score etc. But this list is not sorted according to popularity; it is listed according to keyword relevancy. Now you have to check products with good gravity scores or more relevant to your blog niche.
You can also choose a subcategory from the main category section, but it may not show the exact product you are searching for.
Now you have a related product list, but still, you should dedicate some time to check products related to your niche one by one and note down a most attractive product with a good landing page. If the landing page for that product is designed well and says most things about that product, and you feel this product can convert, you can start promoting it.
Important Note: Don’t just look for a high-paying affiliate product. If one product pays 50% to its affiliate and the other is paying only 30%, then don’t just choose the product that is paying 50%. Go in-depth and choose the great product; even if that product is paying less to affiliate but is with good conversion, it can be more profitable.
I am waiting for your affiliate sales, and if you are getting some or not, please share your experience with us.